Tag Archives: Leadership

Jocko Willink’s Leadership Strategy and Tactics: Field Manual  — Here are My Five Lessons and Takeaways

Jocko Leadership StrategyLearn to build trust. Learn to be decisive. Learn to take command. Learn to control your emotions. Learn to deliver the truth. Learn balance. Learn the strategies and tactics. LEARN TO LEAD.
Jocko Willink, Leadership Strategy and Tactics: Field Manual


I think we never quite get a handle on leadership.  We read about leaders; we study leadership.  But there are so few really great leaders, it seems.

I’ve read books by former coaches (Phil Jackson), great athletes (Abby Wambach), retired Generals (the most recent, Jim Mattis), business leaders, biographies of presidents…

I am currently pretty high on Jocko Willink in my ongoing quest to learn about great leadership.

Jocko Willink was a leader among his fellow Navy SEALs.  He trained SEALs.  He has now written this third book on leadership (the first two were co-authored by Leif Babin, another retired SEAL:  Extreme Ownership and The Dichotomy of Leadership).

This new book, Leadership Strategy and Tactics: Field Manual, immediately jumped to the #1 spot on the New York Times best-selling business books list after it was published. It is a very good book. I presented my synopsis of this book at the February, 2020 First Friday Book Synopsis in Dallas.

I begin my synopses by asking What is the point?  Here’s what I said for this book:  To help people develop, a leader must lead them. To help people complete the mission, a leader must lead them. Becoming such an accomplished leader is a long-term commitment.

And I ask Why is this book worth our time? Here are my three reasons for this book.

#1 – This book includes stories, and insights, from what Jocko Willink learned as a Navy SEAL. The stories are fully transferable to “regular” life.
#2 – This book provides a comprehensive look at leadership challenges; real world challenges about those one will lead, and about leaders that will lead you.
#3 – Thus book reminds us that there is always the next new thing to learn about the challenge(s) of leadership.

I always include Quotes and Excerpts from the books I present – the “best of” Randy’s highlighted Passages. Here are a few of the passages I included in my synopsis of this book:

• The goal of leadership seems simple: to get people to do what they need to do to support the mission and the team. But the practice of leadership is different for everyone.
• That is one of the underlying themes of SEAL Team culture: you can never rest on what you have achieved in the past. You always have to improve.
• The more you talk, the less people listen.
• First, a leader can become more articulate. …practice speaking, study to expand their vocabulary, and read and write to practice and improve their ability to clarify and communicate their thoughts. …A leader can also get better at simplifying things. …The leader can pay attention to their posture and countenance.  …A leader can also focus on things like looking people in the eye when talking to them, listening intently to what others say, and speaking clearly with humble authority.  …The leader can make sure they project their voice so they are heard. …the leader can start to pay more attention to body language, facial expressions, and tone of voice.
• If two people trust each other, they have a relationship; if there is no trust, there is no relationship. So relationships are built on trust. Teams are built on relationships. If there aren’t relationships between people, there is no team.
• The best-performing athletes in the world reach greatness because of how hard they push themselves, not how hard others push them. …Always remember that imposed discipline is an uphill battle; it is not the best way to lead.
• The number one way to give yourself a chance for a promotion and leadership is simple and straightforward: performance. Do your job well. Work hard. Be the first person to show up to work and the last person to leave.
• In military parlance, tactical means the immediate situation right in front of you, the actual existing battle that is happening here and now. Strategic is the broad, long-term, overall objective you are trying to achieve. For example, a tactical objective might be trying to take a hill or a section of a city, whereas a strategic objective might be removal of a tyrannical leader who threatens the stability of the region he is in, which creates a clear and present danger. 

Though the book includes many insights not found in his earlier books, he reminded usaf what he had already green about extensively; he reminded us to Remember the basics – the “Four Laws of Combat” — also included in his earlier books: Those four concepts, Cover and Move, Simple, Prioritize and Execute, and Decentralized Command, are the four Laws of Combat, and they work.
• Cover and Move
• Simple
• Prioritize and Execute
• Decentralized command
• Commander’s Intent – the mission reigns supreme

Jocko expects and demands genuine integrity in leaders.  I really like this emphasis, repeated throughout the book:  ALWAYS legal; always moral; always ethical…
• But if a leader is asking the team to do something that is illegal, immoral, or unethical, it is the duty of the subordinates to refuse that order. This is obvious. It is inexcusable to do something simply because a person ordered you to do it.
• Truth and honesty are perhaps the most essential of leadership qualities.

I made a list of 25 things to learn in this book.  Here are a few of the 25.  (I left them in their original “number” from my list in my synopsis):  

#1 – You might need to detach (the “high porting my weapon” story)
#3 – You know, because you learned, as you were given opportunity to plan, and execute, and lead. Give others such opportunities to learn.
#4 – Cultivate humility; beware of arrogance — there is one type of person who can never become a good leader: a person who lacks humility. People who lack humility cannot improve because they don’t acknowledge their own weaknesses.
#5 – Be very aware of the danger of ego; yours, and others.
#7 – The leader owns the results; entirely! (the leader alone!)
#9 – Be a good leader; be a good follower…
 #11 – Communicate – communicate constantly. And simply. And clearly. — The better the relationships, the more open and effective communication there is.
#13 – Do not take credit for a job well done. Share the credit!
#15 – The leader does not have to have every needed leadership strength; but the team does… — The answer is simple: a good leader builds a great team that counterbalances their weaknesses.
#17 – Spend time with the troops (but…don’t be a “buddy” – R.M..)
#18 – Everyone is the most important member of the team.– every person’s job is absolutely critical. Explain to them what happens if they don’t do their jobs well.
#19 – Discipline — In the SEAL Teams, if you really care about your people, you won’t coddle them at all. You will push them hard. You will train them hard. — The easy path leads to misery. The path of discipline leads them to freedom.
#22 – Be very wary of “yes men” – As a leader, you should not want to be surrounded by yes-men—people who agree with everything you say. As a subordinate, you should not be a yes-man; you should speak up when something doesn’t make sense.
#23 – Be decisive! Make a decision! – Be decisive. When it is time to make a decision, make one.
#25 – Put others (especially “difficult” others) in charge of something – something that matters.

• And, as I always do, I ended my synopsis with my lessons and takeaways:

#1 – Leaders lead. Leaders must lead.
#2 – The way to learn to lead is to always be leading (when the opportunity presents itself; every time!).
#3 – Leaders own the results; leaders share the credit; and leaders accept all the blame.
#4 – Dealing with difficult leaders, inadequate leaders, is the reality of life. Learn to deal with them in a way that opens the next door for you to lead.
#5 – Leaders let people lead themselves. (They set them up to do it…) This is critical!

There are a few business subjects where reading one good book can set you on a good path. But there is no one such book on leadership.  It is too big a subject; it is too imposing a challenge. A leader (or, an aspiring leader) needs to make the study of good and effective leadership a life-long task. This book is one to put near the top of your leadership reading list!

——————–Extreme Ownership

My synopsis, with the audio recording of my presentation, along with my multi-page, comprehensive synopsis handout, will be available soon on this site.  You might want to check out my synopses of his two earlier books: Extreme Ownership and The Dichotomy of Leadership.  Click on the buy synopses tab at top of this page, and you can search for these two synopses. The synopsis of this new book will soon be added to our newest editions page. Click here to see our newest additions.

And, I have written posts like this, with my lessons and takeaways, for many good business books.  Search “lessons and takeaways” in our search box to browse through these articles.

One More Leadership Books Hits the Charts

How many more books will we see on leadership?  Maybe we won’t see any more when we actually see leadership, or perhaps, leadership the way we want it.

So, here is another one.  The Leadership Gap:  What Gets Between YouLollyDaskalpicture and Your Greatness by Lolly Daskal debuted at # 5 on the Wall Street Journal business best-seller list this weekend (June 10-11, 2017, p. C10). 

The book, published by Portfolio, was distributed beginning on May 30. 

Who is Lolly Daskal?  This is her biography, published on Amazon.com:

Lolly Daskal is one of the most sought-after executive leadership coaches in the world.  Her extensive cross-cultural expertise spans 14 countries, six languages and hundreds of companies.  As founder and CEO of Lead From Within, her proprietary leadership program is engineered to be a catalyst for leaders who want to enhance performance and make a meaningful difference in their companies, their lives, and the world. Based on a mix of modern philosophy, science, and nearly thirty years coaching top executives, Lolly’s perspective on leadership continues to break new ground and produce exceptional results.  Of her many awards and accolades, Lolly was designated a Top-50 Leadership and Management Expert by Inc.com, 100 Great Leadership Speakers for Your Next by Inc. magazine, and Huffington Post honored Lolly with the title of The Most Inspiring Woman in the World.  Her writing has appeared in HBR, Inc.com, Fast Company (Ask The Expert), Huffington Post,and Psychology Today, and others.

LeadershipGapCoverWhat is this book about?  Notice that the focus is on leadership types.  Here is a summary published on Amazon.com:

Daskal reveals her proven system, which leaders at any level can apply to dramatically improve their results. It begins with identifying your distinctive leadership archetype and recognizing its shadow:

The Rebel, driven by confidence, becomes the Imposter, plagued by self-doubt.
The Explorer, fueled by intuition, becomes the Exploiter, master of manipulation.
The Truth Teller, who embraces candor, becomes the Deceiver, who creates suspicion.
The Hero, embodying courage, becomes the Bystander, an outright coward.
The Inventor, brimming with integrity, becomes the Destroyer, who is morally corrupt.
The Navigator, trusts and is trusted, becomes the Fixer, endlessly arrogant.
The Knight, for whom loyalty is everything, becomes the Mercenary, who is perpetually self-serving.

Using psychology, philosophy, and her own experience, Daskal offers a breakthrough perspective on leadership. She’ll take you inside some of the most cloistered boardrooms, let you in on deeply personal conversations with industry leaders, and introduce you to luminaries who’ve changed the world. Her insights will help you rethink everything you know to become the leader you truly want to be.”

Whether we present this book at the First Friday Book Synopsis in Dallas depends upon its sustained performance on the best-seller lists.  Continue to monitor our blog for information about our upcoming selections.


Maxwell’s Newest Places No Limits on You

John Maxwell, one of the most frequently read and quoted authors on JohnMaxwellPictureleadership, has hit the best-seller list with his next entry.  His book, No Limits:  Blow the Cap Off Your Capacity (New York:  Simon and Schuster, 2017) debuted on the Wall Street Journal business books best-seller list at #7 this week (March 18-19, p. C10).

Here is a summary of the book, as it appears on Amazon.com:

NoLimitsBookCover2We often treat the word capacity as if it were a natural law of limitation. Unfortunately, most of us are much more comfortable defining what we perceive as off limits rather than what’s really possible. Could it be that many of us have failed to expand our potential because we have allowed what we perceive as capacity to define us? What if our limits are not really our limits?

“In his newest book, John Maxwell identifies 17 core capacities. Some of these are abilities we all already possess, such as energy, creativity and leadership. Others are aspects of our lives controlled by our choices, like our attitudes, character, and intentionality. Maxwell examines each of these capacities, and provides clear and actionable advice on how you can increase your potential in each. He will guide you on how to identify, grow, and apply your critical capacities. Once you’ve blown the “cap” off your capacities, you’ll find yourself more successful–and fulfilled–in your daily life.

Although we have presented some of Maxwell’s books for clients at private events, we have never featured any of his works at the First Friday Book Synopsis in Dallas.

My opinion is that this book is short-lived on the best-seller lists, and will likely not materialize in our short list of books to present at our event.  Only time will tell, so keep watching our website for developments.

Tidbits from Sinek’s Book for Friday FFBS Presentation

I am really excited about the presentation I will give this week at the First Friday Book Synopsis at the Park City Club in Dallas.  If you have not yet registered, just go to:  15minutebusinessbooks.com.

The book is Together is Better, authored by Simon Sinek (Portfolio, 2016).  It is the secondSimonSinekPicture book we have presented from Sinek, and this one was on every business best-selling list that we could find.

Here are some advance tidbits from the presentation that I will make.

Most of us live our lives by accident – we live as it happens.  Fulfillment comes when we live our lives on purpose.

 A team is not a group of people that work together. A team is a group of people that trust each other.  

Fight against something and we focus on the thing we hate. Fight for something and we focus on the thing we love.  

Working hard for something we don’t care about is called stress. Working hard for something we love is called passion.  

A star wants to see himself rise to the top. A leader wants to see those around him become stars.

If you have to miss it, you can always purchase the presentation and handout on Together is Better Cover15minutebusinessbooks.com.  But, you don’t get the networking, and you don’t get an omelette.

This is an inspirational book, and I wish I had read it before Christmas, as it would have been a great stocking-stuffer for some of my professional contacts.

An ordeal is not… ideal – Thoughts on working conditions; workplace morale; plain old fashioned “fun”

a painful or horrific experience, especially a protracted one.


"It's not about the nail"

“It’s not about the nail”

You remember the old illustration/joke. A couple is talking, and the woman says: “It’s just… there’s all this pressure. My head just won’t start hurting.” The man finally says “You do have a nail in your head.” (Watch the short video, “It’s Not About the Nail”).

Here’s the idea. People don’t like to endure an ordeal. And if they can avoid it, they will in fact try to avoid it!

Ok, maybe the word choice is a little strong — “ordeal: a painful or horrific experience.” But, if you go into work, and you do not like working with the people at work, and they do not seem to like working with you, and every interaction turns into something unpleasant, and you feel heavy in your shoulders and de-energized and de-motivated, maybe it’s time to take the nail out of your head.

In other words, people do not like working in “ordeal” conditions instead of “ideal” conditions.

Whether it is a team meeting, a larger meeting, a one-on-one interaction, people do not like enduring an ordeal. And if that is what it feels like, seems like, well…

I think one job of a leader – a leader at the top, a team leader, a supervisor; any leader — is mainly about creating and nurturing and protecting working conditions where people can work together without hating, or dreading, or enduring the experience.

Create good working conditions. Never let your work place become an ordeal to endure. If you do, you’re in real, real trouble.

Books Under Categories for Your Perusal

We have organized selections from our 15MinuteBusinessBooks.com site into six categories.  Click HERE to obtain the recording and handout for the books that you wish to have, at only $9.99 per title.  We also sell a subscription to the entire site for just $199.

We recommend these titles for you.  They are all available to you at this time.

Personal Productivity











Corporate Productivity






Leadership – Finding and Developing People












Business Trends and Developments








Sales and Marketing